In the era of full screen smartphones, the percentage of screens in smartphones of already are bigger and bigger. The various entities on the smart phone buttons also have less and less, the phone’s screen has objectively became a major part of the user interaction operation, and touch also fully replace the buttons become the main way of interaction.
The bigger the screen, the harder it is to interact
However, with the development of mobile phone screen, the screen interaction mode of smart phone has not changed much. At present, most mobile phone manufacturers are still using the interactive logic that capacitive screen smart phone has used since its birth. Although in the era of full screen, some mobile phone manufacturers have made certain improvements to this operation logic, such as adding bottom return gesture, one-hand mode with half screen sinking, etc.
But these improvements do not solve the current problem that full-screen phones with large screens are difficult to hold vertically with one hand. In the case of a large and full-screen phone, users will inevitably need both hands to hold and operate it.
In addition to the operational difficulties, the original operational logic has also brought new problems to users in the era of full screen. Since most of the functions and usage scenarios in the current smartphone ecology are realized by relying on various APPs, this leads to the fact that users have to enter a certain APP to achieve a certain function in the process of using the phone. Such operation logic is very tedious and inefficient in the era of full screen.
And logic on the big screen in the existing information interaction is also slightly inefficient, most mobile application is in accordance with the full screen to design. You will need to open a new APP when you chat and want to have a look at the weather. This leads to constantly switch between different applications became the smartphone era has long been known as the interactive logic.
After the arrival of large-size full-screen era, mobile phone manufacturers have introduced functions such as split screen and small window to increase the utilization efficiency of mobile phone screen. However, such design only patches the original interactive logic, but there is no real design of a set of interactive logic suitable for large-size full-screen mobile phone.
Go back to basics and simplicity
Under the background of “the bigger the screen is, the harder the interaction is”, how to crack the dilemma of interaction design has become a problem faced by various mobile phone manufacturers at present. Vivo has its own answer: OriginOS.
Speaking at the “Vivo 2020 Developer Conference” hosted by OriginOS, Vivo Senior Vice President Shi Yujian said That Vivo hopes to be the most customer-oriented mobile phone brand based on consumer needs, bringing more “authentic” experiences to consumers through easy-to-use innovation and design.
Therefore, according to Vivo, OriginOS is a brand new mobile operating system designed and developed based on its understanding and interpretation of consumer needs and adhering to the concept of “original design” and the principle of “Design as original”. It responds to the core needs of consumers in terms of interactive experience from the three directions of fluency, convenience and design.
On a design level, OriginOS used the features of large, full-screen phones to bring OriginOS’s desktop architecture. OriginOS designed a completely new desktop grid for the underlying framework of the desktop, supposedly inspired by the puzzle toy Huarong Road.
“Huarong grid” displays every element of the desktop through the grid system of different sizes and components, which accurately conforms to the silver segmentation rate. Desktop icons and components have a high degree of freedom, spacing, size and space can be adjusted. This gives the user the ability to adjust the desktop layout according to their own needs, but also avoids the incongruity caused by excessive free combination.
This UI design based on free combination allows users to layout the system desktop according to their own usage habits. For example, in the default state of the system, the left part of the entire system desktop is used for information display, and the right part is used to place functional modules that can be operated.
In actual use, users can make the layout of the desktop according to their usage habits. For example, users can place their commonly used applications at their fingertips, and adjust the display area of the application module according to the usage frequency to increase the touchable area, so that the module can be clicked more easily. For users who are used to using the left hand, they can also use the left half of the desktop for placing functional modules, and the right half for information display; Of course, users can also place functional modules in the lower half of the phone’s screen.
The OriginOS mobile desktop based on the Huarong Grid also hosts more flexible and creative atomic components and editing capabilities. The appearance of atomic components reconstructs the way of content presentation and the form of interaction, so that the presentation of information can exactly meet the needs of users. The user can control how much information is displayed, so that useful information passes by and useless information does not appear.
At the interaction level, Vivo rolled out interaction pools, morphers and other tools, thus building a system interaction logic that can adapt to the large-size full screen era and allow users to customize, allowing users to define their own personalized experience. The built-in “interaction pool” function of OriginOS enables users to customize gestures directly from the desktop, setting different combinations of interaction gestures for 26 different combinations, covering most of the interactions that OriginOS is familiar with.
In addition to interaction pooling, OriginOS has built in a new “super card pack” feature that eliminates the need for the user to wake up the entire phone system for a single function. For example, on OriginOS, users no longer need to wake up the entire phone system for a single function. A simple swipe on any interface enables instant access to payment code and other functions. OriginOS provides a convenient and efficient way to satisfy a user’s needs.
OriginOS significantly improves the efficiency of operations and information retrieval at the design and interaction level, reducing the number of levels in which the user completes operations and retrieves information. So we can deem that OriginOS effective use of the large size full screen mobile phone on the display area of advantage, and its advantage can make custom interaction gestures before no matter use which kinds of mobile phone users of the system, and used to what kind of interactive logic, user can find oneself to like OriginOS interaction gestures, truly uphold the idea of “primitive design”.
Build bridges between people and the digital world
With the popularization of 5G technology and the rapid development of IoT industry, it has become a consensus in the industry that the mobile Internet will develop into the Internet of everything era in the future. At the vivo 2020 Developer Conference, Vivo proposed three strategic goals, including “building a bridge between people and the digital world.”
Vivo believes that in the next three to five years, smartphones will continue to be an important carrier of smart, digital life scenarios. As the current smart phones have been able to meet the demand of being the center of digital life in terms of hardware, it can be considered that the mobile phone operating system will play a key role effectively in the Internet of everything era in the future.
OriginOS, with reworked interaction logic and fewer operations, is an OriginOS that is appropriate for the Internet of everything era. Now when users operate an intelligent home appliance, generally they have two options, respectively is operated by the APP and operated by voice assistant, complex operation logic of the former user need to experience awakens, unlock the phone, find a mobile phone and enter the smart home APP, and then find the corresponding intelligent home appliance module to the instructions; Although voice assistant is convenient in interactive logic, it is not convenient for users to use voice instruction in many cases, and voice instruction often has low recognition rate.
OriginOS, which simplifies the logic considerably, has the unique advantage of allowing an OriginOS user to control an intelligent appliance from an atomic component on a mobile desktop.
Two years ago, Vivo established the IoT Open Ecosystem Alliance. At present, more than 40 core brands in the IoT industry, including Midea, Gree and Hisenses, have been connected to the Vivo IoT development platform. The online categories cover more than 95% of the core categories, and there are more than 1,800 SKUs supporting products. At the vivo developer Conference 2020, Vivo also proposed to further upgrade the IoT development platform to continuously optimize platform access, automatic scanning and fast distribution network, and developer experience, so as to enhance connectivity and control with partners and create a more convenient and intelligent life experience.
In addition to smart home, cross-device office experience is also an important part of the Internet of everything era. Thanks to the long-term development and accumulation of Vivo interoperability, users can now experience convenient cross-device interoperability using OriginOS. For example, with Vivo communication, you don’t need to install any software. You just need to scan the QR code of the browser to transfer files between the phone and the computer. OriginOS also added support for more than 4000 of the 24 major printer brands, covering common file formats, requiring no download, easy setup, and quick one-click printing.
In addition, Vivo also released brand upgrades of Jovi InLife and Jovi InCar, continuing to deepen its efforts in the two major areas of smart life and intelligent vehicle-mounted vehicles. Vivo has been working with automakers, Internet of vehicles service providers and application developers to build an open ecology inside and outside the car market since 2019. It has cooperated 30+ rear loading market car brands and 60+ front loading market car brands, covering 100+ rear loading market car models and 500+ front loading market car models.
At the level of mobile phone system for on-board connectivity, Vivo proposed to further open the connectivity, entry, product, data, operation and other five platforms of the vehicle Internet platform, and make the screen connection agreement for new cars and existing cars compatible. Open the mobile phone system capability to realize non-sensory connection, Bluetooth key background protection, application background protection, and further optimize the mobile phone, car and machine connection experience.
It can be seen that, in the face of the Internet of everything era, Vivo chose to return to its ecological roots, adhere to the “consumer-oriented” to provide consumers with better experience, and at the same time chose to work together with ecological partners to create quality products and services, to build a new mobile ecology in the Internet of everything era.
Start again on the “long track”
As the domestic mobile phone market competitions get more severe. And the background of the current technology and the use of intelligent mobile phone hardware performance under the environment of “overflow” performance, a smart phone it is hard to get on hardware performance dramatically over-promoted, by improving the unilateral hardware performance is also hard to bring the user experience of terminal “amazing feeling.”
Therefore, while polishing the “performance” of hardware to improve the performance, how to improve the software experience and improve the user experience through the integration of software and hardware has become a problem that the current smartphone manufacturers have to face. Due to the development characteristics of the software field, the industry generally regards the creation of software, especially the operating system experience, as a “long track” in the competition of the smartphone industry.
More and more mobile phone manufacturers are jumping on the “long track” of mobile operating system experience, and Vivo, as the first to enter the race, has had some success in this regard.
Vivo conducted innovation and continuous R&D based on its former successful trials, which makes the industry saw the vivo expect mobile phone hardware and software products through continuous innovation, and determination to raise the experience of the consumer, also let everybody in Vivo the end product can bring user experience full of expectation.